Readers can enjoy vivid color video previews for books on the iPhone and iPod Touch!

With so much buzz about e-book readers on mobile phones it was only a matter of time before Lexcycle’s Stanza application raised the bar for reader experience on the iPhone. This week Lexcycle partnered with top book trailer producer Circle of Seven Productions to offer book video as another way for readers to choose and enjoy books on their iPhone or iPod Touch.

We recently announced a relationship with Circle of Seven Productions where we are making Book Trailers available via Stanza. We are very excited about making Book Trailers available via Stanza because it highlights the advantages of the iPhone as a platform for discovery of new books and as a great environment for reading books. Can you imagine watching a Book Trailer on a monochrome screen?